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NRFP - Global Paid Media Agency

Canada · CanadaBuys

Buyer
Destination Canada (DC)
Country
Canada
Published
2026-10-14
Deadline
2026-11-17
Type
Request for Proposal
Status
Open to bid
Category
UNSPSC 82101900
View original notice

Description

The purpose of this Negotiated Request for Proposal (the “NRFP”) is to solicit proposals for global paid media planning, buying, and management services to serve as DC's Agency of Record for paid media. See Statement of Work (Section C) for detailed requirements. DC is seeking a global agency partner that will help us approach audience development and media investment from a traveller-first, geo-agnostic perspective, prioritizing signals of intent, behaviour, and cultural affinity over market of origin or demographics. While DC has established source markets historically that remain important to its commercial success, the next agency partner will also think beyond geographic boundaries in addition to bringing deep paid media expertise in strategy, planning, buying, and performance optimization.

The buyer's description as published on CanadaBuys. The full notice is at the source.

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About this record

This notice was published via CanadaBuys and indexed automatically. Figures and dates are reproduced as published at source; always confirm against the original before acting on a deadline.

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